SEO for Nonprofits: How Page Optimizations Change Keyword Rankings

To make the most of your time and budget, conduct an economic analysis of your pages and keywords. Key Considerations: Understand which web pages are most important to your cause Know which keywords are most valuable to you Map your valuable keywords to your most important pages Note: Don’t try to optimize for too many […]

Digital First Comm for Environmental Nonprofits: 5 Ways To Excel in The Post-COVID World

If you’re responsible for raising awareness and generating donations, the future of your organization is in your hands.  COVID accelerated big changes that are disrupting how we market and destabilizing our organizations… but, they also pose a tremendous growth opportunity for those who can adapt. If your marketing and communications haven’t fully adapted, your organization […]

Overlooked Fundamentals That Are Eating Your Budget

3 Digital Marketing Fundamentals That Will Save You Budget & Time We limit our growth potential when we deprive ourselves of the fundamental tools that make marketing work.  More importantly, it is a disservice to our organization and the people we seek to help, when we do not adhere to the principles of responsible marketing. […]

Google Ad Grant Activation Guide

Your Step by Step Guide (2021) Required: Before you can activate the $10k per month Google Ad Grant for your nonprofit, you need to have an active Google for Nonprofits account. If you don’t have an active Google for Nonprofits account follow our step by step guide: How To: Activate Your Google for Nonprofits Account […]

How To Apply for Google Ad Grant

Your Step by Step Guide (2021) This guide will walk you through the entire process, from start to finish, of activating the $10k per month Google Ad Grant for your nonprofit. Easiest Guide Online – The only thing easier than following this guide, is having someone activate the Ad Grant for you. Want a pro […]

What is The Google AdGrant for Nonprofits?

The Google ad grant for nonprofits is a grant which provides qualifying nonprofits with $10,000 per month of ad spend on the Google ad words platform. Part 1: What is The Google AdGrant In this short video session we walk through the most important things you need to know about the $10,000 per month Google […]

Use The Google AdGrant to Raise Funds & Recruit Volunteers

This audit provides actionable tips and takeaways to: Grow awareness for your cause Build trust with your website visitors Increase your donations and volunteer applications Website Review Summary Quick Notes More Info: Growing Your Online Authority Visit Nonprofit: Feonix Mobility Rising About Feonix Mobility Rising What: Support transportation needs for underserved communities. Why: Disadvantaged persons […]

How To Provide Access To Adwords Account

This step-by-step guide will show you how to add someone to your Google Adwords account and select the appropriate level of permissions. Step 1: Login To Adwords Step 2: Navigate To Tools & Settings Step 3: Navigate To Access & Security Step 4: Select The “+” To Add New User Step 5-7: Enter The Email, […]

How to Grow Cause-Driven E-commerce Startup in the Initial Growth Phase

This audit provides actionable tips and takeaways to: Grow awareness for your cause Build trust with your website visitors Increase your donations and volunteer applications Website Review Summary Quick Notes More Info: Growing Your Online Authority Visit Nonprofit: Shiki Wrap About Shiki Wrap What: Reusable gift wrap made from recycled plastic. Why: Reduce the waste […]

How To: Add User To Your Google Analytics Account

This guide will take you step by step through the process of adding a new user to your Google Analytics account. Step 1: Login To Google Analytics analytics.google.com Step 2: Navigate To The Admin Section Step 3: Navigate to “Account User Management” Note: Make sure you are on the account for the website you want […]