How To Optimize Your Adwords (AdGrant) Campaigns

This audit provides actionable tips and takeaways to:

  • Grow awareness for your cause
  • Build trust with your website visitors
  • Increase your donations and volunteer applications

Website Review Summary

Quick Notes

More Info: Growing Your Online Authority

Visit Nonprofit: Hawai’i Pacific Parks

Hawai’i Pacific Parks

Mission: With the spirit of aloha, we inspire the discovery and stewardship of the natural and cultural heritage of Pacific island parks.

Education – 
  • Publishing and distributing educational books, guides, and other materials
  • Funding visitor center exhibits, park libraries, and museums
  • Providing information assistance 
  • Sponsoring free cultural demonstrations and festivals

Conservation – Supports conservation efforts such as the endangered nēnē recovery and hawksbill sea turtle projects.

Goals

Financial Support – 

  • Via our stores / merchandise
  • Via donations

A Prosperous AdWords Campaign

A prosperous AdWords campaign is strong from the foundation up.

Current Situation

Your AdWords campaign is missing several key components.

Growth Goals

To reach your growth goals you will need to fix your campaign, starting with the Foundation.

Big Picture: Effort + Optimization

Each piece of the AdWords campaign can be optimized for a total improvement.

Questions or Comments?