This audit provides actionable tips and takeaways to:
- Grow awareness for your cause
- Build trust with your website visitors
- Increase your donations and volunteer applications
Website Review Summary
More Info: Growing Your Online Authority
Visit Nonprofit: Feonix Mobility Rising
About Feonix Mobility Rising
What: Support transportation needs for underserved communities.
Why: Disadvantaged persons need assistance with critical transportation (school, work, doctor, etc.) so they can achieve their highest potential and support a healthy community.
How: Mobility Solutions
- Mobility Management – Mobility by Design Program and more…
- Top priorities for growth:
- Utilize Adwords – Ensure you are ranking for Branded terms and high-value Non-Branded terms.
- Improve + Optimize Content to help you rank for more non-brand search terms.
- Build More Educational Content and use it to 1) help specific segments navigate your site, and 2) provide relevant and timely follow-up content via email and retargeting.
- Expand your informational content to help your site visitors find the information they need.
Encouraging Visitors to Take Action
- Update Primary CTA so it is very clear, what you want your visitors to do.
- Need Volunteers? Clearly state what type of help you are looking for with a dedicated Volunteer Opportunity page.