Blog Post Optimization Best Practices
Follow these best practices to help your content rank higher in search engines. Title Optimization Best Practices Search + Searcher Factor – Include your target keyword in title Prioritize Readability – Don’t sacrifice readability for keyword insertion Use Similar Keywords – It’s okay to use closely related words (when you can’t use the exact keyword) […]
Keyword Research
Strengthen your digital campaigns with proper keyword research Keywords play a critical role in your ability to reach and communicate with your target market. Part 1: Finding Relevant Keywords To be successful, you need to vet all of the possible keywords that each of your segments is searching. Explore all topics that are in the […]
Segment Brief + Journey
How to accelerate growth with focus and clarity for your marketing The foundation of a winning digital marketing strategy is clarity on who you are trying to reach and how you communicate with them. In this guide you will learn about the two fundamental parts of your marketing foundation: Part 1: Defining Your Market Segments […]
How To Manage Multiple Projects Effectively
This is Part 3 of a three part series on recruiting and managing volunteers so you can move up to the next level of nonprofit effectiveness and grow the impact of your organization. Part 1: Volunteer Recruitment Part 2: Volunteer Management Part 3: Project Management (You Are Here) Overwhelm is a symptom of being unorganized […]
How To Streamline Volunteer Management
This is Part 2 of a three part series on recruiting and managing volunteers so you can move up to the next level of nonprofit effectiveness and grow the impact of your organization. Part 1: Volunteer Recruitment Part 2: Volunteer Management (You Are Here) Part 3: Project Management How To Manage A Large Number of […]
How To Automate Volunteer Recruitment
What came first? The chicken or the egg? Why is this relevant to how we grow our nonprofit? As a core member of a small nonprofit with big dreams of helping others, it didn’t take me long to figure out what would hold us back: Realization 1: We are limited by the number of volunteers […]
Growth Evaluation – Light Website Audit: Chance for Success
This audit provides actionable tips and takeaways to: Grow awareness for your cause Build trust with your website visitors Increase your donations and volunteer applications Website Review Summary Quick Notes More Info: Growing Your Online Authority Visit Nonprofit: Chance for Success About Chance for Success What: To help the homeless, marginalized, re-entry, and low-income individuals […]
Unlocking Google’s $10k Adwords Grant
What Is Google AdGrants? Answer: A $10,000 Adword budget each month awarded to eligible nonprofits. To put this in perspective, you could be getting from 1k – 10k new site visitors every month at no cost. This translates to 50 – 500 new donors every month! Note: This increase in donors is assuming an average […]
Growth Evaluation – Light Website Audit: Rehema for Kids
This audit provides actionable tips and takeaways to: Grow awareness for your cause Build trust with your website visitors Increase your donations and volunteer applications Website Review Summary Quick Notes More Info: Growing Your Online Authority Visit Nonprofit: Rehema for Kids About Rehema for Kids What: Rescue and provide new life to abused and abandoned […]
Setting Effective Growth Goals
If you’re leading a marketing campaign for your organization you probably use goals and milestones to pave your path and measure progress. How do you set effective goals? Proper goal setting increases your effectiveness in fulfilling your organization’s mission. Poor goal setting leads to confusion, stress, and sub-par results. This article helps clarify the role […]
